I help companies operationalize AI from strategy to execution
Founder of Púrpura.AI — bridging the gap between AI ambition and real business impact for enterprises across Latin America and beyond.
Turning AI from a buzzword into a competitive advantage
Based in Mérida, México, Guillermo leads Púrpura.AI — a digital infrastructure and AI consultancy that helps enterprises move from AI curiosity to measurable business results.
With deep expertise in data strategy, cloud architecture (GCP), and AI agent design, he partners with C-suite leaders to identify high-value opportunities and deliver production-ready solutions. Recognized by Forbes México as an AI leader and featured by CIOReview for analytics excellence.
Forbes México — AI Leader
Recognized among Mexico's top leaders in artificial intelligence at the Forbes Economy & Business Forum 2024.
CIOReview — Top Analytics
Featured for delivering cutting-edge data analytics and AI-powered business intelligence solutions.
Google Cloud Partner
Certified Google Cloud partner deploying enterprise-grade AI infrastructure for mission-critical workloads.
EO Member
Active member of Entrepreneurs' Organization, contributing to a global network of founders scaling with innovation.
From AI interest to AI adoption
Whether you need to train your team, deploy AI tools, or build custom infrastructure — we take you from zero to operational.
We train your team
Hands-on workshops, certifications, and enablement programs that turn your people into AI-powered operators. We call it SPARK.
We deploy AI tools
Cloud-ready SaaS solutions with proven ROI — from conversational agents to BI dashboards, deployed fast and built to scale.
We build custom AI
Bespoke AI agents, data pipelines, and intelligent automation tailored to your workflows. Welcome to the Garage of AI.
From first call to full deployment
A clear, structured process that moves fast without cutting corners.
Discovery call with Guillermo
We identify your core challenges, map your data landscape, and pinpoint where AI creates the most value for your business.
Strategy & roadmap
A dedicated AI lead designs a tailored roadmap with clear milestones, scope, and execution plan aligned to your goals.
Execution & enablement
We build alongside your team, deploy production-ready solutions, and train your people to own and evolve the systems.
Scale & optimize
Ongoing support to measure impact, expand AI across departments, and continuously improve performance.
AI solutions for every sector
Every industry has different workflows and constraints. We help teams apply AI where it creates real value.
Ready to put AI to work?
Start with a discovery call. We'll identify your highest-value AI opportunities and map a clear path to execution.
Book a discovery call ↗